A man in a black jumper stands and smiles in front of a flipchart pad and a presentation board in a meeting room. | Rubber Duckers
Lots of UK businesses want marketing expertise, but a full-time hire just doesn’t stack up. Fractional marketing support gives you access to senior marketing talent on a part-time or project basis, usually for a set number of days each month. It sits somewhere between hiring an agency and bringing someone in-house. We’ve worked with dozens of companies who’ve reached that
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A man in a black jumper stands and smiles in front of a flipchart pad and a presentation board in a meeting room. | Rubber Duckers
A person types on a keyboard and uses a mouse at a desk with a small computer featuring a green sticker, next to a monitor displaying code. | Rubber Duckers
AI search is changing what ranking even means. Here's what actually gets your site cited in ChatGPT, Perplexity and Google AI Overviews in 2026, without the noise.
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A person types on a keyboard and uses a mouse at a desk with a small computer featuring a green sticker, next to a monitor displaying code. | Rubber Duckers
A man in a light gray jacket sits at a wooden table, working on a laptop with a green sticker, in a kitchen with tiled backsplash and under-cabinet lighting. | Rubber Duckers
Slow websites cost you visitors, rankings, and enquiries. Here are the three biggest causes we see in real audits, and the changes that actually move the needle.
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A man in a light gray jacket sits at a wooden table, working on a laptop with a green sticker, in a kitchen with tiled backsplash and under-cabinet lighting. | Rubber Duckers
Several yellow rubber duck figurines with orange beaks are arranged in rows on a dark surface, symbolising the organised approach needed for effective business website maintenance. | Rubber Duckers
When a client hires you once and then vanishes, it's usually not because you did a bad job. They just forget who you are, what you stand for, or even why they picked you in the first place. Personality-led branding turns your personal brand into a tool for keeping clients coming back. It makes sure they remember why they worked
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Several yellow rubber duck figurines with orange beaks are arranged in rows on a dark surface, symbolising the organised approach needed for effective business website maintenance. | Rubber Duckers
A woman with a hairband holds a Spotlight Oral Care product in front of her mouth, standing against a pink background. | Rubber Duckers
Most business websites hide their teams behind stock imagery or nothing at all. This post makes the case for real faces on your about page, and what the evidence says happens to trust and conversions when you show up properly.
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A woman with a hairband holds a Spotlight Oral Care product in front of her mouth, standing against a pink background. | Rubber Duckers
A person typing on a keyboard. | Rubber Duckers
A surprising number of business owners don't actually own the website they paid for. Here's a clear answer on who owns what, what to check in your contract, and how to fix it if you're already locked in.
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A person typing on a keyboard. | Rubber Duckers
A group of people sit in a semi-circle while a man stands and speaks near a round table and a large monitor in a modern, open meeting space. | Rubber Duckers
Most websites stop improving the moment they go live. This post covers why that happens and what to do about it, from quick content wins to monthly retainer work that compounds over time.
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A group of people sit in a semi-circle while a man stands and speaks near a round table and a large monitor in a modern, open meeting space. | Rubber Duckers
A man sits at a desk using a laptop at night, illuminated by the screen, with a notebook open beside him and a window in the background. | Rubber Duckers
Most business websites need monthly checks, quarterly content reviews, and an annual look at messaging and technical health. This post breaks down what to update, when to do it, and what tends to get missed.
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A man sits at a desk using a laptop at night, illuminated by the screen, with a notebook open beside him and a window in the background. | Rubber Duckers
A computer screen showcases code on the left and a vibrant travel app design featuring colorful interface elements on the right, demonstrating principles of responsive web design seamlessly. | Rubber Duckers
There's a new text file popping up across developer and SaaS sites. This post explains what llms.txt actually is, what the evidence says about adoption, and whether it's worth your time if you run a business website.
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A computer screen showcases code on the left and a vibrant travel app design featuring colorful interface elements on the right, demonstrating principles of responsive web design seamlessly. | Rubber Duckers
A man sits alone at a table with food and a laptop in a restaurant with neon signs reading "CHICK 'N SOURS" and "FRIED CHICKEN" on an exposed brick wall. | Rubber Duckers
For marketing managers at growing businesses, a slow, outdated website can quietly drive away new customers. This post outlines five clear signs your site may be due for a full redesign - and how a strategic revamp can help win back those lost leads and conversions for your business.
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A man sits alone at a table with food and a laptop in a restaurant with neon signs reading "CHICK 'N SOURS" and "FRIED CHICKEN" on an exposed brick wall. | Rubber Duckers
Two people sit on a sofa using laptops; one is clear, the other is blurred from motion. A coffee table with remote controls, a watch, and a drink is in front of them. Artwork hangs on the wall. | Rubber Duckers
Running a website project with a small in-house team means wearing too many hats and having no margin for drift. This guide covers everything from setting scope and assigning ownership to launching with confidence and keeping momentum afterwards.
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Two people sit on a sofa using laptops; one is clear, the other is blurred from motion. A coffee table with remote controls, a watch, and a drink is in front of them. Artwork hangs on the wall. | Rubber Duckers
A computer screen displays a website showcasing industrial label printing equipment and a person operating a machine, with text promoting bespoke labels for brands seeking premium quality. | Rubber Duckers
If your website looks the part but doesn’t pull its weight, it’s time for a rethink. This guide walks through smart, lead-focused strategies for growing brands, from better structure and landing pages to visuals and CTAs that actually move the needle.
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A computer screen displays a website showcasing industrial label printing equipment and a person operating a machine, with text promoting bespoke labels for brands seeking premium quality. | Rubber Duckers
Two people wearing black shirts stand and lean on a desk with paperwork labeled with Bespoke Labels, smiling and talking in an office with yellow walls. | Rubber Duckers
A professional service deserves a professional site. We explore why a great website is the key to building trust, credibility and new leads for your business.
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Two people wearing black shirts stand and lean on a desk with paperwork labeled with Bespoke Labels, smiling and talking in an office with yellow walls. | Rubber Duckers
Aerial view of the Epsom & Ewell Harriers athletics club’s outdoor track and sports field surrounded by trees, with a parking lot and buildings in the background at sunset. | Rubber Duckers
Learn how bespoke sports web design helps clubs manage events, share results and engage the community. See why a great website is a game-changer for sports clubs.
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Aerial view of the Epsom & Ewell Harriers athletics club’s outdoor track and sports field surrounded by trees, with a parking lot and buildings in the background at sunset. | Rubber Duckers
Two young men stand in front of a brick wall; one hugs the other from the side, and both are smiling at the camera. | Rubber Duckers
From standout sites to video shoots and late-night plugin updates, here’s our unfiltered look at the work and wins that shaped our 2025.
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Two young men stand in front of a brick wall; one hugs the other from the side, and both are smiling at the camera. | Rubber Duckers
A person wearing a blue Champion hoodie and black beanie operates a camera mounted on a stabilizer outdoors near a running track. | Rubber Duckers
Adding video to your website isn’t just nice to have – it’s one of the fastest ways to boost engagement and conversions. Here’s how it works (and how we can help).
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A person wearing a blue Champion hoodie and black beanie operates a camera mounted on a stabilizer outdoors near a running track. | Rubber Duckers
A vibrant group of people in colorful costumes, featuring a lobster and a fish, chat animatedly outdoors as excitement buzzes for the upcoming Dragon Boat Race.
Charities juggle tight budgets and big goals. Every penny and volunteer hour counts. Learn how an effective website can be your unsung hero: boosting donations, increasing visibility, and building lasting trust in your mission.
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A vibrant group of people in colorful costumes, featuring a lobster and a fish, chat animatedly outdoors as excitement buzzes for the upcoming Dragon Boat Race.
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25th September 2025
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5 min read

DIY website vs professional design

DIY websites can only take you so far. Here’s why your future self will thank you for choosing a professionally designed site that converts.
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Does your website feel more like a placeholder than a business asset? Here’s how to tell if it’s “just built” — and why your business deserves better.
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A man is using a video camera to record a video for video production.
Discover how video-first content is revolutionising social media marketing. Learn key trends, strategies, and tips for creating engaging videos.
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A man is using a video camera to record a video for video production.
A website featuring Geoff Sim in a white shirt standing in front of greenery. The page header reads, "Are you ready to make the best investment of your life?" and offers coaching services with a call-to-action button. Geoff Sim is here to be your mentor on this transformative journey.
Learn how web design builds trust with your audience through visual appeal, usability, and transparency. Discover key elements for lasting engagement.
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A website featuring Geoff Sim in a white shirt standing in front of greenery. The page header reads, "Are you ready to make the best investment of your life?" and offers coaching services with a call-to-action button. Geoff Sim is here to be your mentor on this transformative journey.
A person navigates on a keyboard with floating icons representing AI technology and various digital functions, including gears, a globe, email, and music.
Navigate AI in the media industry: optimise advertising, revolutionise content creation, and address legal and ethical challenges for success.
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A person navigates on a keyboard with floating icons representing AI technology and various digital functions, including gears, a globe, email, and music.
A magnifying glass lies next to a paper with "SEO trends" written on it surrounded by red arrows, accompanied by a yellow spiral notebook and a pen.
Stay ahead in SEO: focus on user-centric strategies, AI tools, and zero-click searches to boost your digital marketing success.
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A magnifying glass lies next to a paper with "SEO trends" written on it surrounded by red arrows, accompanied by a yellow spiral notebook and a pen.
A person in a suit decodes "MARKETING" on a transparent surface with a white marker, clarifying the often complex jargon.
Decode marketing jargon effortlessly. Learn essential terms and boost your digital strategy with our comprehensive guide. Stay ahead in marketing!
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A person in a suit decodes "MARKETING" on a transparent surface with a white marker, clarifying the often complex jargon.
A group of people standing next to each other in Hampshire.
Visual content holds immense power in the realm of digital marketing. Animation has emerged as a particularly compelling form of visual content.
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A group of people standing next to each other in Hampshire.
Two men standing next to a car with a camera, engaged in video production hampshire.
Come and join Rubber Duckers at the region’s biggest business to business exhibition taking place at Hilton Southampton Hotel, Utilita Bowl on Thursday 28th November 2024, between 10am - 2pm. 
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Two men standing next to a car with a camera, engaged in video production hampshire.
Two people engaged in web development and web design, working together on a laptop in a cozy living room in Hampshire.
Understanding the customer journey is crucial for any business aiming to thrive in today's competitive market.
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Two people engaged in web development and web design, working together on a laptop in a cozy living room in Hampshire.
A man is talking to a group of people at a boardroom table.
Effective website copy is crucial in capturing your audience's attention, communicating your brand's message, and driving conversions.
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A man is talking to a group of people at a boardroom table.
A person is using a laptop for web development in Hampshire.
Learn the significance of SEO for new websites and how to implement it in web design. Mobile-friendly design, website speed, user experience, and on-page optimisation techniques for better SEO.
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A person is using a laptop for web development in Hampshire.
A person holding up a cell phone against a cloudy sky in Hampshire.
Leverage the power of video marketing to boost sales, engagement, brand awareness, and SEO rankings.
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A person holding up a cell phone against a cloudy sky in Hampshire.
A yellow laptop with a duck sticker on it, perfect for web design and web development in Hampshire.
Video has become a dominant force on social media - learn how to tap into it for your business!
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A yellow laptop with a duck sticker on it, perfect for web design and web development in Hampshire.
A man in a hat is looking at a drone flying in the sky during a video production hampshire.
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22nd March 2023
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2 min read

The future of video marketing

Here are some predictions and insights on the future of video marketing.
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A man in a hat is looking at a drone flying in the sky during a video production hampshire.